If you look at old black-and-white safari photographs, you can see that the intrepid African explorers of yesteryear shared a certain "look."

From Teddy Roosevelt to Ernest Hemingway, these travellers bedecked themselves in clothes and gear fit for the African landscape they plied: comfortable yet rugged, sleek yet substantial. Of course, their choices were practical, but they also reflected a change in mindset. After all, going on safari is an adventure and it is important to be dressed for it.

In truth, part of the allure of safari has always been its distinctive apparel and gear. Items in our shop have been hand-selected for their uncompromising quality, and are ideal for making the most of your adventure with us.